Strategies for competing in international markets...

Bismillahirrahmanirrahim…
Assalamualaikum to all readers.

 

Hiii…How are you? I hope that all of you always fine. (^_^)

First and foremost, Alhamdulillah Ya Rabb ala kulli hal, without Allah permission maybe I can’t write any single word. For this entry, I just want to share a bit of new topic, namely STRATEGIES FOR COMPETING IN INTERNATIONAL MARKETS.

                

      This topic described a lot of how companies need compete with another competitor to enter international market for expand their business. May be some person will asked, Why must choose international market? Why not domestic market only? The reason why some companies prefer to expand their business through enter international market is;  

 

In tutorial class, our lecturer more focused on case studies for every new chapter that we have learned in lecture session. For this week we got a nice topic for case study i.e. “Piping hot dogs: A case of a Malaysian franchise”. This case told about how the owner,Rozidar and her husband built and expand their food business in domestic market and international market by franchising strategies. In this case, there are not easy for Rozidar and her husband to build a business while they are not having broad knowledge in business field. But, it doesn’t means they need to give up without doing some effort for seeking a solution.

In conclusion, a firm which interested to enter international marketplace, they must capable to compete successfully in the international arena. In the same time, that firm also must to consider some aspects such as rivalry, buyer’s tastes, raw material costs and so forth to strengthen their position in international market.

I think that’s all from me…(^_^)
As usual, treasured words for you…